Target all your campaigns precisely and successfully – either towards young people or towards experienced business people with a strong purchase power.
Thanks to Bookboon’s years of experience with quality clients, your message will only be communicated to your exact target group.
This can be either B2B or B2C.
Measure the effect
Bookboon conducts very detailed effect analyses on all key campaigns. From this extensive report you will get a large amount of data about how your target group perceives the ad: why do they react? What can be optimized? How do they perceive your product? Many more questions will be answered.
All your results are benchmarked with relevant companies, so that you can compare your results with other companies.
Unique and to the point segmentation
Bookboon allows you to segment your campaigns as precisely as possible to minimize waste.
You can reach your specific target group, and you can reach a specific geographical area of your choice.
You only pay for what you get
You only pay per actual download by your defined target group: this guarantees no noise.
Exclusivity
You will have page exclusivity. Your ad will be the only ad shown on the page.
Your ad’s size will be half a page, elegantly integrated with the editorial content.
On average one ad will appear only every third or fourth page (15% max.), which increases your message’s impact. The reader sees one ad app. every 15 minutes. Compare that to how many ads you see in a newspaper or on a website in 15 minutes.
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